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Learn how to position your fashion brand as a luxury option that stands out in a crowded market.
Complete a product positioning matrix
Activity: Completing competitive mapping for your Brand.
What is a brand and how it differentiates your brand and how to carve it.
Building sales-generating campaigns using a central brand idea that keeps converting.
Activity: Develop a core brand idea and brainstorm 3 campaign concepts.
Developing different storytelling arcs that resonate emotionally to your TG.
Activity: Write a 3-part storytelling sequence to use across platforms.
Working on a plug and play excel sheet to understand and build financials, inventory lead time, gross margins etc. for a 25 lacs per month revenue runway.
Activity: Using the financial forecast sheet building a road-map of 1-year sales forecast.
Understand how ads works and how to play to the meta algorithm's strength.
Activity: Completing the messaging framework sheet for your brand.
How to plan and execute campaigns for launch and promotion.
Measuring success metrics and adapting campaigns mid-flight.
Activity: Design a launch campaign for your next collection.
Buidling a multi-layer sales/marekting funnel that converts cold audiences to paying customers.
Secret framework to apply to your funnel that most brands don't.
Activity: Design your own brand's custom funnel.
✅This is for business owners in the category of clothing brands, fashion designers operating private labels, haute couture, jewelry, accessories.
✅Clothing and apparel manufacturers.
✅Students learning fashion design and want to launch their brands get started early.
✅Luxury Fashion brand owners - lingerie, bridal, athleisure, resort wear, Indo-western women wear, men's wear, high-end streetwear, Heritage or cultural wear.
✅ Those who want to start a clothing brand even if they don’t come from the above backgrounds.
❌ Struggling to attract high-paying customers, relying on discounts to drive sales.
❌ Feeling stuck in price wars and unable to command premium prices.
❌ Overwhelmed by the challenge of building a luxury brand.
❌ Unable to stand out in a crowded market filled with similar brands.
❌ Frustrated by one-time buyers who never return, leaving your sales stagnant.
❌ Lacking a clear roadmap to position your brand as a luxury option.
✅ Confidently attracting high-paying customers with a clear, premium brand strategy.
✅ Breaking free from price wars and commanding ₹10,000+ for your products.
✅ Building a memorable luxury brand that stands out in the market.
✅ Turning one-time buyers into loyal advocates who repeatedly buy from your brand.
✅ Mastering a proven framework to communicate value and avoid discounts.
✅ Equipped with a step-by-step blueprint to create a sustainable and profitable fashion business.
You Will Work With The Team Who’ve Achieved It Before!
✅ Done brand strategy projects for brands like L’Oreal Spain, Le Tanneur, Chanel, Havas media, Novelship Singapore, Tata Consultancy Servies, Bank of America.
✅ LinkedIn/Instagram Influencer with more than 1.5 million impressions
✅ Helped clients to generate ₹12 Cr+ Revenue & 10k+ Orders
✅ Assisted clients to increase their brand metrics by ~170%
✅ 9 years of experience in consulting and running a branding agency
“Your product will get you the first purchase, from then on only your BRAND will bring the customer back for repeat purchases.”
Launch your Graphy
